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Designing strategies around process management using ERPs, workflow tools and now automation and intelligence has occupied the forefront attention of all business managers in professionally managed companies. Process Management has now evolved as a defined science with several operational models and theories promulgated to understand and implement it. Unfortunately little attention, if any, is given to workforce management as a scientific field of study. If the people of the organization are considered the most strategic assets of the company, it stands to reason that planning for their deployment too should be done very carefully. A researched and scientifically implemented workforce planning exercise empowers companies to shape the future of work by operationalizing predictions of changing workforce supply and enables appropriate talent management measures. A well designed workforce exercise is both a science and an art.
What happens when a company does not have the appropriate talent it needs to achieve its long term business objectives? The risks could be huge with both serious and long lasting implications. Such risks can broadly be categorized under three simple buckets:
In today’s corporate environment, the need to carry out Workforce Planning & Analytics professionally and scientifically is believed to be paramount and rates at par with Workflow Planning & Analytics.
An IBM study uncovered six primary drivers propelling organizations towards the use of talent analytics and workforce planning in organizations –
With a growing number of “millennials” in the workforce, who think and behave differently, …are not satisfied only with competitive compensation and job role, but want to contribute more to the company and society at large.
The study observed that retaining top talent is imperative due to unpredictable business demands and transformations, such as a shift to the “Digital” paradigm and continuous acquisitions & divestitures. It is also observed that such retention of talent is a continuous challenge, given the plethora of opportunities available in the market place.
With the growing number of “millennials” in the workforce, who think and behave differently, addressing employee engagement, too, will be challenging, as today’s employees are not satisfied only with competitive compensation and job role, but want to contribute more to the company and society at large.
Here are some key facts and statistics (quoted from reports of Fortune 500 organizations like IBM, Accenture, PwC, GE and others) –
HR continually collects data and metrics – performance reviews, diversity metrics, compensation, etc. However, not all data is relevant. Having clean data is 80% of the battle won, as bad data leads to bad analysis and incorrect insights, and decisions based on such insights lead to sub-optimal performance. Ensuring clean data requires:
The task of analytics around workforce planning and staffing begins post this – with the objective being to forecast the right talent by looking forward – at the right capacity – to meet changing demands, now and in the long term. Most companies are not at the point where they can apply this science and its principles to its most optimal effect.
Before we talk about any solution to this industry problem, we need to understand the outcomes or Return on Investment expected from such a future-state talent optimization exercise. Most organizations have gone on record to mention the following objectives they want to achieve:
The big tectonic shift that future managers can bring about to change the workforce planning game, can be visualized as shown below –
GE, one of the most admired companies in the world believes that leaders can optimize their workforce today to deliver maximum performance and has laid out the following steps that an ideal Workforce Planning process should entail –
The leaders would be well advised to think of the following to ensure robustness and comprehensiveness of the exercise –
A typical end to end solution view could be as in the image below –
Now that we have a sense of understanding of the basic requirements of a good Talent Management exercise within an organization, and the pitfalls to try and avoid, let us examine the different Workforce Planning models that can be built on the vast array of big data available.
In an example of Workforce Planning and Optimization (executed by IBM Corp) analytics was leveraged to provide optimal lever recommendations to minimize long term labour rate, given multiple constraints.
An iterative approach was deployed to generate an exhaustive set of hypotheses. New variables were continually added to enhance the predictive model.
As part of the modeling exercise, each employee’s probability of turnover was calculated for managers to prioritize those employees who need to be proactively prevented from leaving.
The organization learnt about several factors associated with attrition and the ones that were not. These insights had significant impact in influencing strategic level decision making.
* This list is only a sample set of drivers. Some drivers may impact attrition, but are not as significant as others
Drivers that Do Not Significantly Impact Attrition
Some Demographics Drivers
Gender, Ethnicity, Military Background, Change inWork Location, Local Unemployment Rate, Local Population, Housing Market Health
Career Velocity & Promotion Drivers
Time to Promotion, Time in Job Title
Program Drivers
Position, Clearance Level, Centre of Excellence
Some Compensation & Benefits Drivers
Salary Plan, Retirement Eligibility, Pay Above Market Maximum, Previous Year Salary Increase
Management Drivers
Manager Near Employees Location, Manger Grade, Manager Rating, Manager Generation
Performance Drivers
Performance Rating
Results from the model were checked for accuracy and validated against exit interview data, employee reviews and online reviews using text analytics.In the next example, it is evident that such models can serve as an HR organization’s expandable analytics platform and become more powerful and impactful as more data and data sources become available.
Once the analytics exercises are over, the leaders have to plan and execute the decided strategies based on the insights from analytics. There are multiple workforce optimization levers that leaders have at their disposal, each of which need to be used judiciously and wisely, guided by analytics insights. Some of the common ones could well be:
Even highly professionally run and cutting-edge companies are realizing that employees are far more important assets than even the most sophisticated equipment or software they may possess. The demands from an ever shrinking work force are increasing – both numerically as well as dimensionally. Workforce analytics that were hitherto done either mentally or at best, at the back of an envelope are thins of the past. Time has now come to consider this too as an equally important strategic business activity – one that can provide that elusive competitive advantage right away.
ABOUT THE AUTHOR
Anindya Ghosh is an Associate Partner & Global Watson Health Leader – Cognitive Business Decision Support at IBM India. He has 20+ years of global experience in the areas of Data Science and Cognitive / Artificial Intelligence, Market Research, Quality and Process Excellence in companies like IBM, American Express, Wipro, IMRB, Research International, Taylor Nelson Sofres, Monitor Consulting. His expertise lies in the domains of Life Sciences, Healthcare and Insurance. He was responsible for setting up of Advanced Analytics and Reporting COEs offshore from IBM for large global Life Sciences and Healthcare majors; and leads one of the major global Life Sciences accounts worldwide. Previously, he was the Global Markets leader for the Pfizer account.
He has co-authored a book on Workforce Planning and Analytics in collaboration with IIM- Ranchi and NHRD (Nov 2017); has patented “The Method and System for Training Watson to learn Meeting Keywords”; and has been a Speaker on various forums and topics like – Possibilities with Artificial Intelligence – in Oracle Open World in New Delhi (May 2017), Artificial Intelligence in Millennial Education – for the Bengal Chamber of Commerce and Industry, a Panelist at an event sponsored by Pearson Education on the future of Artificial Intelligence in education, a co- speaker in “World of Watson” event in Las Vegas on the topic – implementation of Clinical Decision Support system in China, etc. He is a visiting faculty on Data Science/ Artificial Intelligence in B-schools in Delhi, Bangalore and IIM Ranchi. Anindya is a Certified Six-Sigma Black-belt. He completed his engineering from IIT-BHU and MBA from IIM-Calcutta – premier technology and management schools in India and across the world.